Article published on DailyDOOH, "M STATION VISION"

I wrote an article about Tokyo Metro's new Digital Signage media. Below is a photo of Chip and Dale, in a Disney Ad. Next to it is a traditional backlit style media space, unsold! I guess it is going to be hard to sell static ads right next to exciting colorful Disney content in High Def video. Some sponsors might by the backlit space if they are also running ads on the Digital Signage.